Next Broadcasting Services (NBS TV) an affiliate of Next Media Services has been recognized as the most admired Ugandan media brand for 2023. The media company has also been recognised among Uganda’s top 10 brands.
The announcement was made during the 2023 Brand Africa 100 | Africa’s Best Brands list of the most admired brands in Uganda’s breakfast meeting.
The Brand Africa 100 serves as a definitive guide, showcasing the brands that have successfully captured the hearts and minds of the African populace.
Covering 32 African countries, which collectively represent over 85% of the continent’s GDP and population, the survey and rankings provide the most comprehensive reflection of brand perception and affinity among the diverse African consumer base.
The story of Next Media Services started with the founding of NBS Television with broadcasts commencing on June 16, 2008, when it was registered and got its license, owning just one transmitter and headquartered at Pan African House next to Kampala Kasino, and later relocated to Media Plaza in Kamwokya, a Kampala Suburb.
The founding of the television heralded the launch of sister companies that include; NBS Sport, Salam Television, Sanyuka Prime, Next Radio, Nile Post, Next Com, Next Production Limited, Afro Mobile and HillCom.
The flagship station is known for its focus on politics, hence “The Political Command Centre” slogan. The station has one of the biggest political talk shows in the country, Frontline which airs every Thursday night and brings together political leaders from different political parties and Barometer, the Luganda equivalent which airs every Tuesday night.
NBS also has a series of business, movies, sports, youth and entertainment shows.